Lira changes the game with the first African Barbie doll

Lira barbie African Barbie doll Photo:

South African musician and businesswoman Lerato “Lira” Molapo has coined the term “African Barbie” by becoming the first African to have a Barbie doll made in her image.

Barbies 60th campaign includes Lira

“Barbie has been celebrating female role models and inspiring girls since 1959. But she isn’t done yet. There are glass ceilings left to be shattered. Barbie believes this generation of young women will be the ones to shatter them. That today’s girls will be ‘The Last Generation of Firsts’, to celebrate #Barbie60, we’re looking to the future”

Barbie Martell

The ‘Lira doll’ is part of Barbie’s 60th-anniversary campaign to inspire more girls through diversity. Continue reading…

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